Google Tag Manager

Course Content

Module 1: Introduction To Google Tag Manager 1 Topic Sample Lesson

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What is GTM?

Module 2: GTM Installation & Browser Setup 8 Topics

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GTM Chrome Plugins

Create GTM Account

5 Methods To Install GTM

Setup GTM on Wix

Setup GTM on WordPress

Setup GTM on Shopify

Setup GTM on Squarespace

Inject Google Tag Manager Container To Any Website

Module 3: GTM Interface Overview & Best Practices 3 Topics

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GTM Interface Overview

Best Practices & Considerations

Naming Conventions

Module 4: Setup Essential Tags & Publish 6 Topics

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GA4 Setup & Publishing The First Version

Google Ads Remarketing Setup

Testing / Debugging Before Publishing A New Version

Facebook Pixel Setup

Copy Tag & Export Container

Troubleshoot

Module 5: Improving & Expanding Your Tracking Data 6 Topics

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Time Triggered Tags Part 1: Custom Facebook Events For Remarketing

Time Triggered Tags Part 2: Time on Site With Google Events

Scroll Distance Tracking Part 1

Scroll Distance Tracking Part 2

Click Tracking Part 1: Outbound Links

Conversion Tracking Part 1: Simple Google Ads Conversion Tracking

Module 6: Tags, Triggers & Variables 3 Topics

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Trigger Types In GTM

Built In Variables

User Defined Variables

Module 7: Implementing Tags Via GTM 12 Topics

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GA4 Event Tag With GTM

Specific Page Trigger

Storing Measurement ID In User-Defined Variable

Tracking Clicks & Sending To GA4

Add Details about Clicks & Sending To GA4 Events

Track Button Clicks In GA4 Via GTM

Capture JavaScript Errors With GTM & Send To GA4

Visibility Tag

Data Layer

Using Data Layer With GTM

Custom HTML Tag – Executing HTML & JavaScript

Thank You Note

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Course Includes

8 Lessons
39 Topics
1 Assessment
Course Certificate

Ratings and Reviews

4.0

Avg. Rating

1 Ratings

What's your experience? We'd love to know!

Rakesh

Posted 11 months ago

Content is good.

The content is good. Useful course. Video is buffering. rest is ok.

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